Smart things conquer the market: Bring your smartwatch and wristband device to the next level

Today’s ever-connected consumers want one thing above all – convenience! In other words: easy and intuitive ways to tune into the entertaining and useful information they love and need – without switching between different devices or screens. The answer is surprisingly simple: wearables. But for today’s wearable designs, engineers face a number of challenges.In this new episode, Verena Lackner and Marcel Konstantinov explain how smart things conquer the market and how microelectronics turn de...

Today’s ever-connected consumers want one thing above all – convenience! In other words: easy and intuitive ways to tune into the entertaining and useful information they love and need – without switching between different devices or screens. The answer is surprisingly simple: wearables. But for today’s wearable designs, engineers face a number of challenges.
In this new episode, Verena Lackner and Marcel Konstantinov explain how smart things conquer the market and how microelectronics turn devices into voice-operated assistants, digital wallets and health tracker.